Bringing Four Brands Together

Conelco came to us with a problem. The four unique branded companies that comprised its infrastructure business were not known to exist as part of the same group. Discovery sessions with the client uncovered Conelco’s unique product offering and business solutions. We developed a master brand that the four business lines could bring to life.

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We redesigned their logos and identities to leverage each other, which we streamlined Conelco's unique product offering and business solutions into a single-brand architecture to help them migrate from complexity to simplicity.

Now, it’s clear they’re a scalable provider capable of mastering any infrastructure development project.