Building a Rock Solid Brand
ErthCoverings
The stone age, reshaped and polished for modern times.
ErthCoverings had years of experience, a solid product to market, and an appetite for growth. NGEN put all these elements together to prepare this emerging brand for their business expansion. A new, modern logo was developed, alongside a with new mission, vision, and market position. A comprehensive solution to enhance their digital presence and the customer experience. With all resources in place, growth comes naturally.
Marketing Strategy
Market Positioning
Branding
Identity
Style Guide
Website
POS
Trade Print
Product Manual
2019 | Summit Creative Award
Silver
Rebranding and Repositioning
ErthCoverings